Wednesday, 29 July 2015

#BraHijack - ASOSxCoppafeel

So as some of you might know, I'm a part of Access All ASOS, which is ASOS' blogger programme that allows bloggers to work on cool projects with the brand and others and recently they were looking for bloggers to help spread the word about what is probably their most important collaboration to date, and that is with the breast cancer awareness charity Coppafeel!



With their #BraHijack campaign, Coppafeel! are aiming for every bra bought in the UK to have a label on it reminding women to check their breasts for signs of breast cancer.  ASOS have committed to have these labels on all of their own brand lingerie so next time you're buying yourself a nice brazier from ASOS, have a look at the label and COPPAFEEL!


To help spread awareness in a fun way, ASOS sent over this fun package of treats that'll help myself, and hopefully you, to check yourself regularily.  As you can see, the I love...bath and shower creme and Wolf + Moon earrings are two more collaborations with Coppafeel! to help spread awareness.  I love a good notebook so I love this one and my new mug and stress ball have definitely gotten some strange looks in the house.  In the box of goodies, I also got a temporary tattoo with the slogan #TeamBoobs and so I thought that it would be fun to try and apply them to my nails like decals and cuticle tattoos.


While this post may seem a bit of fun, I think its pretty important for women to realise that by regularly checking themselves, it can save a lot of trouble and heartache down the line if God forbid anything did change.  Coppafeel! have a text reminder service that you can set up so you get a text once a month to remind you to check yourself out.  If you're in the UK, text BOOBS to 70300 to set up your reminder or if you live elsewhere, set up a reminder on your phone!

For more information about Coppafeel! check out their website here and please share this post to spread awareness for the campaign, using #BraHijack and #TeamBoobs, until next time!
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